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Nothing’s cooler than a slick parallax website. Now that parallax has gone mainstream, why should your advertising be left behind?

This is a big one – introducing Adventive’s Tabs Component for HTML5. Tabs allow you to showcase a ton of content

Established in 1996, during what some refer to as the Wild Wild West of digital advertising, the IAB was the

In a recent platform update, Adventive introduced Creative Groups. Creative Groups allow the ability to traffic multiple creatives with a single

Despite the -30 degree wind chill, Adventive kicked off-2014 with a bang. This month we introduced creative groups that enable dynamic optimization,

The rise of the always-on, always-connected consumer will continue to redefine how marketers plan for digital advertising in-2014, according to

Landing pages are one of the most important pieces of a direct response campaign. Yet, they are also the most

We've added support for YouTube-sourced videos within slideshows and a check that allows you to choose which slides you want…

At long last it appears that (finally) the end is nigh for Flash. With the upcoming Flash-pocalypse, Publishers are working hard

Want to boost visibility and time on page for your rail units? The new Sticky Bar ad format follows the user